Who should be applying?

This course has been designed for those who are looking at careers in the field of Digital Marketing.

Hence, this course is ideal for you if:

  • You are a fresh Graduate (BBA/B.Com/BA). You want to invest time and effort in equipping yourself with the necessary skills for a career in Digital Marketing.
  • You have completed your MBA/PGDM and are currently working, but want to make a switch to the Digital Marketing. You are willing to invest time and effort in re-skilling yourselves to make that career shift.
  • You are okay with numbers, savvy with social media and are good with people. Most importantly, targets do not scare you (in fact, they motivate you).

What is the duration of the Program? Where is it being offered?

  • The Course will be for 26 weeks (6 months) divided into 3 trimesters with 270 hours of Class inputs. In addition, there will be plenty of assignments and projects work to get you ready for your chosen career.
  • The Course will be based out of Bhubaneswar, Orissa.

Career options

What are the Career options after completing this Program?

The skills taught in the program will give the student a big advantage in getting into and doing well in the following sectors


E-Commerce Companies working in and managing their digital marketing initiatives

Digital Marketing Agencies

Digital Marketing Agencies- Working as Account Executives and Managers in Client Servicing managing the digital marketing initiatives of various clients.

Product and Brand Firms

Product and Brand Firms- working as part of the marketing team in digital marketing

What will be the intake of students and how will they be selected?

  • The First Batch will consist of a maximum of 30 students. The logic: all of them should get careers of their choice – and we want to be very, very sure that this is achieved.
  • The selection will be based on a Personal Interview to evaluate the candidate’s passion and suitability for the career chosen.

What do you need to be good at?

  • Good communication and inter personal skills..
  • You feel passionate about the careers mentioned above.

What is the Course Fee and where will it be conducted?

  • The academic fee for the 6 month course is Rs. 1.44 lakhs plus taxes.
  • The course will be offered out of Bhubaneswar.
  • Boarding and Lodging will be extra. Hostel as well as mess services will be provided for those who wish to avail of this.

Who will be teaching you?

The Faculty members will bring with them experience of working in the industries mentioned earlier. They will also bring with them the experience of training new recruits in these companies.

The Faculty list is given below.

Jessel Chagas-Pereira

Prof. Prasenjit Das Purkayastha:

Prof. K Dasaratharaman:

Prof. Amrita Deo Nayak:

Prof. Srinivas Govindrajan

Prof. Rajesh Menon

Prof. Sanjit Padhi

Prof. Manaswee Samal

Prof. Anupriya Singhal

Prof. K Venkatramanan


Admission Window for this Course will commence on 7th May 2018.